The inside scoop on Influencer Marketing | HireInfluence

Nov 16
social media marketing trends 2014

2014’s Social Media Marketing Trends

Vocus recently released an infographic that takes an in-depth look into how brands and digital marketers can best take advantage of their time spent on social media based on this year’s current trends. From Facebook to Flickr, and every platform in between, the infographic is full of best-practice examples and tips for DIY implementation.  


Nov 16
Social Media Keyboard Shortcuts

Social Media Keyboard Shortcuts

Whether we like to admit it or not, I think it’s safe to say that we all spend a lot of time on social media every day. Whether we’re there for business or pleasure, embracing a few time-saving tricks is definitely a good idea. That’s why we love this infographic with over 85 keyboard shortcuts


Nov 16
twitter influencers

10 Tips for Running a Successful Branding Campaign on Twitter

How do take a 140-character platform and turn it into a branding machine for your business? It’s not easy, but it is definitely doable! Follow these tips below and you’ll be on your way in creating the best twitter marketing campaigns. 10 Tips for Running a Successful Branding Campaign on Twitter 1. Follow Branding Magazine on


Nov 16
Social Media Trust

Establishing Trust Through Social Media

Marketing is largely about building and maintaining trust. It’s one thing to be able to reach out to a huge audience but that doesn’t mean anything if said audience is simply going to ignore everything you post. This is why it’s so incredibly important that you ensure you are doing everything you can to build


Nov 16
Making Brand Ambassadors Your Social Media Ace

Tips to Build Your Social Media Following, Part 1

We’re thrilled to bring you this incredibly smart and useful guest post from one of our Advocates. In fact, this is just Part 1 of Emily’s guest post because she has so much info for us that we had to split it up. Enjoy! If it weren’t for social media, I guarantee that there wouldn’t


Nov 16
Software for Social Media Marketing

Social Media Star Spotlight

Each week we will shine the HireInfluence spotlight on one of the bloggers and/or social media rockstars with an activated profile in our database. This week, we are pleased to introduce you to Katherine Bartlett who blogs at Our Whiskey Lullaby. Q: Which social media platform is your favorite? Why? A: I personally like Pinterest


Nov 16
social media marketing myths debunked

The Social Media 4-1-1 Rule

When creating content on your social media networks, it only makes sense that you’d want to share as much information about your company as possible to strum up more interest. Surprisingly, having too many call-to-action (CTA) and self-serving posts can actually have the direct opposite effect on customer appeal and attention to your business. There’s


Nov 16
Hashtags Tag It

A #Hashtag How-To Guide

Using Twitter can be confusing. Unlike Facebook where you can comment or reply directly onto a conversation thread, Twitter has a never-ending stream of Tweets. To respond to a person’s Tweet, you must @their name to mention them, but how do you know where a conversation or topic lies that may be of interest to


Nov 16
Best Practices for Managing Social Media

5 Ways to Improve Your Social Media Presence

Improving on your social media presence has the potential to increase your sales and build buzz and awareness for your brand. Here are 5 effective social media marketing tips that can show you how to grow your social media presence and become an influencer among your target market. How to Build a Social Media Presence 1. Build a


Nov 16
Social Media Job Seekers

Social Media Help for Job Seekers

We’ve heard about the companies that will ask for your social media passwords when you apply for jobs, but not all employers are so obvious that they will search for potential employee information online. We need to be careful of what we post online and on social media sites, obviously, but what in particular do