Brand Consulting Services

Planning an influencer marketing campaign can be incredibly tough. Who will you reach out to? What should you ask for? How much should you pay influencers? What tools do you need to be successful? What paperwork or agreements are required? Running a successful campaign or program requires an organized approach – does your company have one in place? After 7 years in the industry we have nailed a formalized, organized process for creating highly engaging and successful influencer marketing programs. We are excited to offer education and training for in-house teams, providing better efficiency and scale to make your internal influencer initiatives a success for your brand.

Template document pack

For individuals or brands who want to ensure they cover the campaign basics. This download pack includes the core templates needed to help bring structure to influencer marketing campaigns, while providing assurance that the proper agreements are in place to protect all parties. What's included?Includes: Influencer Content Guidelines, Official Contest Rules, Contest Winner Affidavit, Influencer Terms Agreement, UGC License/Release Agreement, Non-Disclosure Agreement (NDA)
purchase and download now
You can instantly download and edit these to fit your own ongoing influencer marketing agendas.
$149.00

Private Online Training

For small to mid-sized brands, this course is designed to educate on the basics of managing influencer marketing agendas. Our seasoned specialists will work with your team to take a deep dive into the proper steps of planning, budgeting, implementing and measuring the performance of influencer marketing strategies. Compare Packages
CONTACT FOR MORE DETAILS
This course consists of 6 private, online training hours and includes instruction for up to 2 attendees.
$4,950

Onsite Brand Consulting

Hands-on training that covers strategy to analytics. A program crafted for large brands wanting to bring the management of influencer marketing efforts ``in-house``. Our experienced team members will bring an unmatched level of knowledge to your facilities for a comprehensive look inside this often challenging, and ever-changing space. Compare Packages
CONTACT FOR MORE DETAILS
An on-site consultation, designed to help your team master the art of influencer campaigns from start to finish.
$19,500
template document packprivate online trainingonsite brand consulting

COMPARE OUR CONSULTING OPTIONS TO DECIDE WHICH IS BEST SUITED FOR YOUR LONG-TERM PROMOTIONAL OBJECTIVES

Template document pack
$149
Private online training
$4,950
Onsite brand consulting
$19,500
Consulting TypeDownload Only2 Hours X 3 Days3 Days ``In House``
Attendees Includedn/aup to 2up to 3
Campaign Management Templates
Instant download of document templates related to the management of influencer marketing campaigns. Includes: Influencer Content Guidelines, Official Contest Rules, Contest Winner Affidavit, Influencer Terms Agreement, UGC License/Release Agreement, Non-Disclosure Agreement (NDA)
Campaign Management Templates
7 Step Management Process
- Sourcing the best talent available
- Validating influencers and channel authenticity
- Negotiating fair rates for promotional content
- Formalizing influencer obligations
- Guiding content results while ensuring authenticity
- Managing compliance, deadlines and payments
- Compiling accurate results and determining ROI
7 Step Management Process
3rd Party Tool Recommendation
Whether used for easier collaboration, more efficient campaign management or tracking results, we will provide an overview of the third party tools and organizational techniques that we use throughout our campaign process.
3rd Party Tool Recommendation
Strategy Exploration and Insight
To assure that your influencer marketing campaign will provide ROI for your brand, your campaign must have a solid strategy that balances your marketing objectives with best practices for creating highly engaging, high-reaching campaigns. We will explore the process for connecting objectives to methods as well as brainstorm creative ideas and approaches for a brand campaign.
Strategy Exploration and Insight
Channel Recommendations
Should you run a YouTube campaign or a campaign on Instagram? Channels must match your objectives and audience. We will break down each channel and demonstrate how to decide which is right for your campaign, by reviewing the advanced capabilities that each platform possesses in relation to influencer marketing campaigns.
Channel Recommendations
Contest Facilitation
Contests and viral components can help increase the ROI on your campaign by drastically increasing engagements, reach and impressions for your campaign. We will walk you through basic contest development and facilitation, including all necessary legal documents needed to protect your brand.
Contest Facilitation
Content Quality Guidance
What kind of content quality standards should you expect from influencers and how do you communicate your needs? We will offer suggestions for assuring that you receive the high-quality content your brand depends on from your influencer campaign.
Content Quality Guidance
Industry Benchmark Review
Industry benchmarks can be used to help set delivery expectations and provide a powerful indicator of relative campaign performance - however it’s important to remember that ‘Normal’ can vary based on a number of factors such as campaign objective, size of target, placement and verticals.
Industry Benchmark Review
Campaign Concept and Development
Individual learning components are strung together with exercises in a manner in which an on-site team will produce an actual executable campaign concept by the end of the training. Teams will be able to successful prep, plan, execute and measure the influencer marketing campaign developed in partnership with HireInfluence.
Campaign Concept and Development
Ongoing Q&A Support
After-training questions often arise while your team starts the physical application of new knowledge. HireInfluence will provide ongoing support for a distinct period of time following the training's close.
Ongoing Q&A Support
n/a7 days30 days
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