Success Story: All-Inclusive
Influencer Strategies

Success Story: All-Inclusive
Influencer Strategies

Entertainment Weekly

Entertainment Weekly needed to build buzz for, and ignite conversation around, the premiere of ABC’s new TV drama American Crime.

Campaign Strategy

We recommended a hand-selected group of 8 NYC-based Influencers that would attend an exclusive screening event. Highlights from the event would be shared live (via Twitter, Facebook, and Instagram) and review style write-ups would be showcased on their blogs.

Summarized Results

In just 3 days, these Influencers reached an audience of over 6.8 million. Their shares exceeded all other coverage of the screening event, as well as similar events in the following weeks, including page 1 exposure on Google.

HireInfluence American Crime Case Study

Associated Content

American Crime Case Study
Entertainment Weekly American Crime Case Study
HireInfluence Influence Marketing American Crime Case Study
Influence Marketing American Crime Case Study

About HireInfluence

A veteran company in the space, that brings an innovative approach to every campaign we touch. We are constantly evolving our strategies, technologies and expectations to remain ahead of crowded trends.

HireInfluence delivers fully-customized, results-driven strategies to help brands infiltrate the social "trust zone" by spreading their message from the inside out. Since 2011, we've honed and refined our place at the Content Marketing table by creating industry-leading campaigns for brands such as Microsoft, OREO, Gatorade, Southwest Airlines, Entertainment Weekly, Vizio and Warner Bros. We have engaged over 25,000 Influencers from across 12 countries and 7 industry verticals on behalf of the brands and agencies we represent - leveraging established audiences and user-generated content on Twitter, Facebook, Instagram, Pinterest, Blogs, Snapchat, YouTube, Twitch, Vine and the next big thing! As a result, our campaigns consistently deliver results that far exceed industry standards with fresh, unique, high quality content and influencer-generated action.