influencer marketing Archives - HireInfluence

Mar 27

Spotlight Interview: The Taylor House, Home-Grown Food & Travel Influencer

The idea of starting a career as an influencer seems completely out of reach to many.  It is our hope that the Spotlight Interview features on this blog offer a more relatable side to life as an influencer, but we recognize that many of the interviewees are larger than life and have reached a near-celebrity

Jan 18

The Unconventional Guide to Influencer Marketing in 2017

As 2016 drew to a close, the world of influencers, brands, and influencer marketing agencies didn’t seem to notice. They were busy posting epic content and preparing for the year ahead.  This powerhouse industry achieved multi-billion dollar profits in 2016 (eMarketer) and is showing no signs of slowing down.  Word-of-mouth marketing, also known as influencer

Dec 14

Influencer Marketing, Top Trend of 2017: What You Need to Know

The secret is out of the bag: influencer marketing is one of the top trends in 2017.  What does a trending industry mean and how can you make the most of influencer marketing for your company?  That’s what we are here to talk about today. Influencer Marketing: An Industry on the Rise Although this industry has been

Nov 16
Periscope Live Stream

Brands and Periscope: What to Expect from Livestreaming in 2016

We waited with baited breath this past spring for the first livestreaming app, Meerkat, to launch; soon followed by its main competitor, Periscope. The apps were seemingly “slow” to take off in mainstream society, while making huge waves for influencers and brands alike.  Livestreaming apps like Periscope offer us an opportunity to peer behind the scenes, follow

Nov 16

InstaSuccess: Why Instagram is for Everyone

So you thought Instagram was for everyone else. You are not alone. Instagram is known as a visual platform for the vast majority of people. This social media house is touted to bring businesses millions of dollars, but most people are under the misconception that IG, as Instagram’s loyal followers refer to her, is only

Nov 15

Best Influencer Campaigns of 2015

As we enter December and begin to round out the year, it is a time to look back and reflect on what has happened in the world of influencer marketing and influencer campaigns.  In this article we will take a look at some of the top influencer campaigns of the year, what makes an influencer campaign

Nov 15
Social Media Marketing Prices

Working with Social Influencers to Boost Sales

Influencer marketers, the stars of social media today and perhaps the most prized marketers, are achieving new heights for brands all over the world. Partnering with influencers is proving to drive brand and influencer sales up, bolstering influencers image and brand ROI.  It’s a win-win for brands and influencers.  Just how does it all work,

Nov 15
Instagram Social influencer

Finding Instagram Influencers: Tips for Success

Working with social influencers is the fastest route to successfully marketing your business and brand in today’s online world filled with white noise and repetitive ad blasts.  Consumers are shopping online more than ever, they research where to shop and what to buy, yet they are more immune and perturbed by online ads than ever

Nov 15
It Is Marketing

Influencer Marketing Campaigns Ramp Up for 2016

A majority of brands are catching on to the cool stuff happening in marketing: influencer marketing campaigns reign far above the rest.  84% of brands planned to launch influencer marketing campaigns in 2016, 74% of brands set aside budget for influencer campaigns, and experts predict it will only increase from here. Who Benefits from Influencer

Nov 15
Social Media Benefits

3 Hacks for Streamlining Your Social Media

Social media is the baseline for a brand’s solid foundation and online presence, therefore a high priority in the marketing focus.  The social media manager of a company often extends from the owner and CEO down through social media interns, and everything in between.  Whomever you are and whatever your position, the last thing you