HireInfluence specializes in transforming promotional visions into captivating digital content.

HireInfluence Announces Partnership with Aspex Eyewear to Launch Influencer Campaign Showcasing TurboFlex Technology

July 29, 2024

HireInfluence Announces Partnership with Aspex Eyewear to Launch Influencer Campaign Showcasing TurboFlex Technology

HOUSTON, July 30, 2024 — HireInfluence, an award-winning influencer marketing agency, today announced a new partnership with Aspex Eyewear, an industry leader in quality eyewear manufacturing and distribution, to introduce TurboFlex technology through a dynamic influencer marketing campaign on TikTok and Instagram. The collaboration will feature a handpicked group of creators selected by HireInfluence to spotlight Aspex Eyewear’s TurboFlex product line. These influencers will craft compelling narratives showcasing the benefits…
HireInfluence Prioritizes TikTok to Enhance Campaign Effectiveness

July 12, 2024

HireInfluence Prioritizes TikTok to Enhance Campaign Effectiveness

HOUSTON, July 10, 2024 — HireInfluence, an award-winning influencer marketing agency, today announced its prioritization of TikTok and its products, to enhance campaign effectiveness and provide exclusive features for brands seeking to maximize their reach and engagement on the platform. Through this new concentration, HireInfluence gains access to a range of exclusive features including customized data pulls, premium ad placements, alpha/beta feature opportunities, and comprehensive measurement reports, providing valuable insights…
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February 27, 2024

HireInfluence Announces New Innovative Service Offerings

Leverage social content far beyond the social platform HOUSTON, Feb. 5, 2024 — HireInfluence, an award-winning influencer marketing agency, today announced its latest service offerings aimed at extending the reach of social trends far beyond traditional platforms. This unveiling accompanies an updated menu of services, strategically positioned to expand its portfolio of Fortune 500 clients. HireInfluence’s unwavering commitment to innovation and excellence has resulted in the inclusion of these next-gen…
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October 31, 2023

October Influencer News Roundup

With Halloween wrapping up and brands shifting to their holiday campaigns, major social media platforms have brought new updates to enhance the search, shopping, and collaborative experiences. Learn more about the top news stories in social media and influencer marketing for October 2023.  LinkedIn Adds Generative AI Elements to Recruiter and Learning LinkedIn is leaning into generative AI on its platform, adding elements to its recruitment and hiring offerings for…
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October 27, 2023

Meta’s Instagram Linked to Depression, Anxiety, and insomnia – US State’s Lawsuit

Earlier this week, dozens of US states launched a lawsuit against Meta Platforms and its Instagram property, accusing the company of fueling a youth mental health crisis with its “addictive” social media platforms.[1] The complaint was filed on Tuesday involving the attorneys general of 33 states, including California and New York. They allege that Meta, the company that operates Facebook, Instagram, and WhatsApp, repeatedly misled the public about the dangers…
Image of a mother and child using a laptop

October 19, 2023

X – Formerly Twitter – Fined by Australia’s eSafety Commission for Failing to Meet Anti-Child-Abuse Standards

This past week, Australia said it would fine X (formerly Twitter) for failing to provide information about its efforts to combat child exploitation. According to the Australia eSafety Commission, the social media platform told officials that its automated detection for abusive material has declined after Elon Musk bought the company.[1]  The fine totals 610,000 AUD, which is about 384,000 USD.  Australia’s eSafety Commission Fine Australia has a national law that…
Image of a mother and children on a tablet

October 14, 2023

New York Makes a Move to Protect Children on Social Media

New York is seeking to restrict the way online platforms like Instagram and YouTube can collect and share children’s personal information and break the “addictive” hold these platforms have, based on legislation proposed Wednesday.[1]  According to Attorney General Letitia James, the bills offered by state leaders are designed to protect children from features that are designed to encourage endless scrolling and endanger their mental health and development.  James said, “Young…
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October 6, 2023

“Traylor” Takes Over Social Media: NFL’s Swift-Centric Social Strategy

Since Taylor Swift and Travis Kelce officially announced their relationship status two weeks, the trend has been taking over feeds on virtually every platform.  On Sunday, Taylor Swift was present in the Kelce family box with Ryan Reynolds, whose ad agency coordinated a stunt with Jake from State Farm sitting next to Donna Kelce. Fans were a healthy mix of confused, impressed, and unimpressed. This is another moment in the…
Image of a person reading news on a smartphone.

September 29, 2023

September Influencer News Roundup

Fall is right around the corner, bringing new influencer stories and major social media changes and updates that will impact upcoming holiday campaigns. From big changes to the influencer marketing industry to developments on the primary social media platforms, here are the top news stories for September 2023. Aspiring Influencers Can Get a Degree in Influencer Marketing In recent years, Gen Z has been increasingly viewing a career as an…
European Banknote

September 27, 2023

New E.U. Law Threatens Blowback from X and Elon Musk

Last month, a Facebook page in Slovakia shared a long-debunked claim that Ukraine’s president had secretly purchased a vacation in Egypt under his mother-in-law’s name. Then, a widely shared post that began on Telegram suggested that a parliamentary candidate in the coming election had died from the COVID-19 vaccine – a completely false claim. A political extremist posted a photo of refugees in Slovakia that was doctored to include an…
Image of two students studying with a college campus in the background.

September 20, 2023

Meta Partners with US Universities to Expand VR Education in the Metaverse

Meta has a new initiative collaborating with universities to promote the Metaverse vision through virtual reality (VR) classes and exploring immersive technologies like VR and AR for education.[1] This initiative will include 15 US partner universities, such as Stanford and Morehouse College. The goal of the initiative is to offer VR courses focused on soft skills and real-life scenarios to enhance learning opportunities. The Meta Initiative Digital technology has transformed…
Image of a woman holding eyeglasses up to the camera.

September 14, 2023

Holistic Influencer Samantha Lotus Criticized for Claims That She Can Fix Eyesight without Glasses

Canadian influencer Samantha Lotus hosted an $11 Masterclass course on how to heal vision holistically, without the use of glasses.[1] Doctors and other influencers slammed her immediately. In her now-deleted video, she claimed that people may have been “told” they need glasses, but that’s a “lie.” She claimed there are mental, emotional, physical, and even spiritual reasons that people can’t see, saying that this can be “healed.” The Self-Proclaimed Holistic…

October 29, 2024

Influencer Marketing for Retailers this Holiday Season

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October 29, 2024

How to Become a Major Brand Influencer and Work with an Influencer Agency

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October 29, 2024

HireInfluence Named 2024 MUSE Agency of the Year

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October 27, 2024

Start Local, Think Big: 13 Industry Leaders Share Their Small Business Influencer Success Tips

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October 26, 2024

Guide to Partnering with Brands as an Influencer

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October 26, 2024

Holiday Influencer Marketing Strategies for Retailers

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October 25, 2024

Why Influencer Marketing Agencies are the Future for Emerging Brands

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October 24, 2024

Insights into the Influencer Marketing Agency Service Market 2024

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October 24, 2024

HireInfluence Prioritizes TikTok to Enhance Campaign Effectiveness

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October 24, 2024

Influencer Market Size Expected to Expand

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October 10, 2024

How one company hopes to expand creators’ presence in TV ads as CTV engagement grows

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October 9, 2024

We Asked the Experts: Top Influencer Marketing Mistakes (And How to Avoid Them)

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November 24, 2024

Best Influencer Marketing Agencies

Jake Jorgovan

November 15, 2024

Best Influencer Marketing Agencies in New York City

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November 5, 2024

Best Global Influencer Marketing Agency Picks for Strategic Brand Growth

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October 29, 2024

Top Social Media Marketing Agencies

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October 19, 2024

Top 40 Influencer Marketing Agencies in 2024

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October 6, 2024

Top Global Influencer Marketing Agencies

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June 4, 2024

Top Digital Marketing Agencies In Los Angeles

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Mar 14, 2024

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Mar 14, 2024

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Feb 8, 2024

Top Houston-based Advertising Firms

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January 25, 2023

Top 100 Marketing Agencies Report

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November 29, 2023

Top 10 Travel Influencer Agencies for Strategic Brand Campaigns

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