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How to Choose an Influencer Marketing Manager

Influencer marketing is a highly effective marketing strategy for brands, but it’s not a “set it and forget it” tactic. Working with influencers requires daily interactions, contract negotiations, administrative work, and creative campaign concepts – more than one marketing department can handle. An influencer marketing manager handles all the work for brands, finding influencers, building relationships, guiding campaigns, checking content, and diving into campaign metrics. Whether it’s a brand’s first…

September 29, 2023
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Is Being an Influencer a Good Career Choice?

Being a social media influencer is a real job – and it takes hard work and skills. While some aspiring influencers underestimate the work involved and think they can post pretty pictures, the successful ones understand that they’re promoting their personal brand and reap the rewards.

September 22, 2023
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Influencer Marketing Industry Predictions

Influencer marketing is still a key tool for brands, but it continues to evolve at a rapid pace. Each year brings new opportunities and challenges, including growing roles of creators, different touchpoints in the sales funnel, and major platform updates. These are the influencer marketing predictions and trends heading into the end of 2023.

September 15, 2023
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Top Music Influencers

The music industry is constantly changing. New platforms and technologies are emerging, creating new opportunities for influencers to make their mark. Music influencers use their voice and talent to spread the word about new music. They may be singer/songwriters, DJs, music producers, or simply enthusiasts who amass a following for their keen musical ear. Here are the top music influencers making waves in social media. Selena Gomez @selenagomez Selena Gomez…

September 8, 2023
top finance influencers

Top Finance Influencers You Need to Be Following in 2023

Last Updated August 28, 2023 Social media influencers don’t just focus on getting followers to spend money, in fact, many are actually experts on how to save. Finance influencers are on the rise and have helped numerous millennials get their finances in check through their educational content. Whether you’re looking for investing advice, ways to get out of debt, or budgeting strategies, you should start following these top finance influencers…

August 28, 2023
Top Parenting Influencers

Top Parenting Influencers (Updated For 2023)

Last updated August 15, 2023 When we look for top brands and find what we need for our little ones, we look for recommendations and reviews from fellow parents. It’s the reason why your social media feed might be filled with popular moms showcasing and reviewing various products and services made for babies and children. It helps you out while entertaining you with their banters and jokes. (See also: definition…

August 15, 2023
best Influencer Marketing Tools

The 20 Best Influencer Marketing Tools For 2023

Last updated August 8, 2023 Influencer marketing has accelerated the growth of many brands and businesses of all sizes. But finding, vetting, and hiring influencers isn’t always an easy process. This is why leveraging influencer marketing-specific tools is essential for your campaigns to be successful. Ready to jumpstart your influencer marketing strategy this year? Check out our list of some of the best influencer marketing tools for 2023. How Did…

August 8, 2023
Top Indian Influencers

Top Indian Influencers (Updated For 2023)

Last updated August 1, 2023 Influencer marketing has a strong foothold on every continent and India is no exception. Diversity in influencer representation is critical for brands with a global market. The colorful and vibrant people of India represent billions across the globe who are looking for content that speaks to their culture and their interests. Here are the top Indian creators we’re in love with for 2023 campaigns! Top…

August 1, 2023
Top Naturalist Influencers

Top Naturalist Influencers

Naturalists study the natural world through the observation of animals and plants. With the rise of influencer marketing, it’s a logical progression for naturalists and wildlife enthusiasts to draw attention to the beauty of our flora and fauna – earning themselves the title of “influencer.” Naturalist influencers offer more than just beautiful wildlife and landscape photography and videos, however. They play a vital role in environmental issues and raise awareness…

July 31, 2023
Top Crafting Influencers

Top Crafting Influencers

Following the mass shutdowns of the pandemic, more people discovered – or rediscovered – their inner crafter. Filled with free time, people everywhere found fun new ways to spend their days, including DIY home décor projects, jewelry making, silhouette art, knitting, crocheting, and making miniatures. Craft influencers are on the rise, and that’s partly because of the medium itself. Crafts of all kinds lend themselves to short- and long-form content,…

July 18, 2023
Top Home Improvement Influencers

Top Home Improvement Influencers

Home improvement influencers have been around for a while, from the fictional Tim “The Toolman” Taylor on Home Improvement to tradesmen personalities like Bob Silva and Bob Vila on PBS and HGTV. America’s passion for home improvement didn’t go anywhere – it just shifted to the digital space with social media influencers focusing on home renovations, flipping houses, and DIY home projects. Here are the top home improvement influencers to…

July 10, 2023
How Do Social Media Algorithms Work

How Do Social Media Algorithms Work?

Social media algorithms are the backbone of social networks and organize the incredible volume of content according to the needs of users. That’s great for users, but brands and influencers face challenges in trying to understand algorithms and gain a strategic advantage. To make things more difficult, each platform has its own ever-changing algorithm quirks and ranking signals that mean the difference between visibility and fading into obscurity. Knowing the…

July 3, 2023
What Is Shadow Banning and Is It Real

What Is Shadow Banning and Is It Real?

Social media has become a must for any brand or influencer looking to boost online presence, audience, and growth. Building that engagement and following doesn’t happen overnight – but losing it could happen in a flash. In recent months, Instagram and TikTok users have found themselves in just that situation. Seemingly overnight, all of their content seemed to vanish off the face of the internet – the shadow ban. Shadow…

June 27, 2023
9 Biggest Influencer Scandals

9 Biggest Influencer Scandals

Influencers are often thought of as living a carefree life filled with luxury products, comped vacations to exotic locales, star-studded events, and plenty of #sponsored posts. Sometimes, influencers take it a step too far, getting them in hot water with public opinion – or worse, on the wrong side of the law. These are 9 biggest influencer scandals of all time. 1. The Fyre Festival No scandal list would be…

June 22, 2023
Top Food Influencers in NYC

Top Food Influencers in NYC

From Michelin-starred restaurants to gourmet street vendors, just about every cuisine is represented in New York City. It’s a city known for its culinary culture – and its food influencers. These influencers cover a range of food-related topics, including restaurant reviews, recipes, food tips, and more. Here are the top food influencers in NYC covering everything from exciting new restaurants to emerging food trends to innovative recipes. Christine Yi @cy_eats…

June 12, 2023
Top NFT Influencers

Top NFT Influencers

Nonfungible tokens (NFTs) are growing fast. Revenue is expected to reach $1,601.00m in 2023. By 2027, it’s projected to grow 18.55% for a total of $3,162.00m.[1] Along with that, influencer marketing for NFTs and blockchain is booming. There are numerous influencers offering advice, trends, and emerging projects, including new NFT launches from brands. What Is NFT Marketing? Like any other product, NFTs are sold based on promotion. But with NFTs,…

June 3, 2023
Top Digital Nomad Influencers

Top Digital Nomad Influencers

Many people dream of quitting their day jobs and traveling the world, which may be why travel influencers are among the most popular types of influencers. Digital nomads go where they want, live where they want, and enjoy a flexible schedule that allows them to “unplug” whenever they choose. Here are the top digital nomad influencers across different industries and what they offer for their fanbase and brands. Chris Brogan…

May 31, 2023
How to build influencer communities

How to build influencer communities

By now, virtually every brand knows that influencer marketing is the key to success as consumer demands and market competition grow. But as more brands leverage the power of influencers, that also means leveling the playing field. The core component of influencer marketing success is the authenticity in this marketing tactic, and this comes from long-term partnerships between brands and influencers. In the process, brands can build communities of dedicated…

April 30, 2023
create successful influencer content

How to create successful influencer content

Social media has been a boon for businesses and influencers alike. Content creators can use social media to build a following and promote their personal brand, and partnerships or collaborations between influencers and brands create authentic, meaningful conversations with audiences. There’s a vast pool of influencers that brands can tap into, but the competition for attention is fierce. Influencers must rise above and stand out with quality content that resonates…

April 28, 2023
Influencer marketing agency industry statistics

Influencer Marketing Agency Industry Statistics

The 8 Metrics You Need to Know Before Launching Your Next Social Media Influencer Marketing Campaign Influencer marketing campaigns have become integral for brands, with the industry growing to a $10 billion dollar industry over the past five years alone.  But, does influencer marketing work? How much should you dedicate to your influencer marketing budget? Which social media platforms are best for your brand? And will your brand actually see…

April 23, 2023
influencer marketing manager

The Right Influencer Marketing Manager

How To Find The Right Influencer Marketing Manager To understand how to find the right influencer marketing manager, it is important to know what an influencer marketing manager does, how influencer marketing agencies work, and how influencer marketing managers can make influencer marketing campaigns successful. Influencer Marketing Managers & Influencer Marketing Agencies: What to Know Image: Sam from our Craff campaign Influencer marketing can be confusing, even for many marketing…

April 23, 2023
ESports Influencer Marketing

ESports Influencer Marketing

The Top eSports Influencers Anything competitive can turn into a sport, and video games are no exception. The esports, or electronic sports, world is filled with both professional gamers and avid gaming fans. The gaming world is an effective place for influencer marketing promotion thanks to the countless hours followers spend listening to gamer commentary and viewing live broadcast competitions, and brands are vying for a collaboration with these top…

April 23, 2023
Cost of influencer marketing

Cost of Influencer Marketing

Influencer marketing is a constantly evolving business, so naturally, influencer marketing costs fluctuate quite a bit. There are many factors that affect the cost of any marketing on social media, but even more when it comes to influencer marketing cost. Whether the agreement is to pay per post or for an entire campaign, there is not a set price you can expect to pay. Influencer Marketing Industry Pricing The marketing industry…

April 22, 2023
how to run influencer-driven contests

How to run influencer-driven contests and giveaways

Branded content from influencers often goes viral, leading to successful marketing campaigns. Of all the influencer content, contests and giveaways are among the most popular among followers, leading to increased reach and a highly engaged audience. Everyone enjoys an opportunity to win, even if the reward is something simple like having a photo highlighted. When free gifts are involved, people are even more likely to participate in a contest, especially…

April 22, 2023
Market Your Agency

HOW TO MARKET YOUR AGENCY

August 30, 2023
UGC is Growing

UGC is growing—but can it overtake traditional influencer marketing?

August 30, 2023
Authority Magazine

Jason Pampell, Managing Director & CEO Of HireInfluence: The Future Of Influencer Marketing And Impact Of New Social Platforms

July 11, 2023
Ross Pomerantz

Creators Aren’t Worried About a TikTok Ban

July 11, 2023
Tremendous Growth Of Influencer Marketing Agency Service Market

Tremendous Growth Of Influencer Marketing Agency Service Market

May 19, 2023
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Influencer Marketing Trends to Watch by Jason Pampell

May 17, 2023
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Will TikTok Stick Around? Tips for Retailers

May 2, 2023
USPA Winners

Awarding Prosperous Partnerships: It’s Time to Unveil the 2023 USPA Winners

April 4, 2023
internet celebrity product marketing platform study

Latest Trend and Business Attractiveness Of Internet Celebrity Product Marketing Platform Market 2023-2030 Study Reveal Explosive Growth Potential and Future Estimations by Industry Key Factors and Key Players

March 20, 2023
Ford Explorer Mens Only Edition

TOP WOMEN’S HISTORY MONTH 2023 CAMPAIGNS

March 16, 2023
Inflow Hireinfluence.com Award for influencer marketing

Unleashing the Power of JoJo Siwa: How She Became a Social Media Sensation and Influencer Marketing Superstar

March 1, 2023
Super Bowl brands

WHICH BRANDS REALLY WON SUPER BOWL 2023?

February 17, 2023
Companies Cut Traditional Advertising

As Companies Cut Traditional Advertising, Social Media Influencers Are Taking Advantage

February 15, 2023
influencer

How to Market Effectively Amid Economic Uncertainty in 2023

January 26, 2023
top advertising industry trends

TOP ADVERTISING INDUSTRY TRENDS TO WATCH IN 2023

December 14, 2022
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Agency Vista Announces the Best Marketing Agency & Agency Software Results From November 2022

December 12, 2022
Click Do Media

HIREINFLUENCE SHORTLISTED FOR US AGENCY AWARDS

November 22, 2022
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WHAT ADVERTISERS SHOULD DO ABOUT ELON MUSK’S TWITTER TAKEOVER

November 15, 2022
instagram on mobile

How To Get Sponsored On Instagram: 20+ Tips To Start Earning

November 11, 2022
Authority Magazine

Jason Pampell of HireInfluence: The Future Of Marketing & Other Lessons for Marketers

October 10, 2022
micro influencer agencies

Top Micro-Influencer Agencies Every Brand Should Know About

October 5, 2022
agency vista

Agency Vista Announces the Best Marketing Agency & Agency Software Results From Q3 2022

October 4, 2022
on-brand photos

How to Create On-Brand Photos for Your Ecommerce Store

October 3, 2022
social media influencer

How the social media landscape is shifting for brands and creators

September 25, 2022
US Search Awards

How The Social Media Landscape Is Shifting For Brands And Creators

September 21, 2022
bricktown

Influencer marketing is about being picky: choose the right influencer

September 12, 2022
rock solid influencer contract

How to Create a Rock-Solid Influencer Contract (+ 9 Influencer Agreement Templates)

September 2, 2022
marketing sherpa

What Is Brand Awareness? A glossary definition | plus 4 marketing examples with results

September 1, 2022
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How much does an influencer manager Charge?

August 29, 2022
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Is there an agency for influencers?

August 20, 2022
influencers recording

Influencer Marketing: How Brands Can Partner With Creators To Succeed In Audio Advertising | The Drum

August 16, 2022
bricktown

Influencer Marketing: the $68M secret you don’t know | Bricktowntom’s Market Place Sharing Industry News And Resources To Help You Succeed Online.

August 12, 2022
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High 10 Influencer Advertising and marketing Instruments you Want in 2022

August 10, 2022
Sprout Social

10 best influencer marketing tools you need in 2022

August 10, 2022
what talent agency does

What does a talent agency do for influencers?

July 30, 2022
Meeting

Top 2022 trends for small agencies | Ad Age

July 20, 2022
March 2022

22 Influencer Marketing Experts give their Predictions for 2022

March 2, 2022
panorama

Influencer Marketing For Businesses. Trends And Names To Keep An Eye On

February 18, 2022
meeting

10 Influencer Marketing Companies That Help Brands Succeed In a Digital World

January 7, 2022
TikToks Guide Audio Marketing

TikTok Creator Marketplace: The Complete Guide for 2022

January 3, 2022
US agency awards 2021

The US Agency Awards Took To The Virtual Stage On November 23, 2021

December 8, 2021
drum awards

The Drum Awards for the Digital Industries: 2021 shortlist revealed

September 24, 2021
influencer

Apple and Google’s Privacy Changes Are a Huge Benefit for the Creator Economy

June 9, 2021