Uncategorized Influencer Agency Guides Influencer Marketing

The Top 11 Influencer Marketing Agencies In Austin, Texas

Feb 28, 2025 | By Chris Jacks

Austin, Texas is known for a lot of things. Most recently, the city transformed itself into one of the hottest tech and startup spots in the country. This has attracted countless founders and entrepreneurs looking to make their mark.

Along with that tech boom, there has also been a growing influencer marketing scene in Austin that is quickly gaining attention and prominence in the field.

If you’re a local Texas brand or want access to the well-known Austin circle of creatives, an influencer marketing agency in Austin may be a perfect fit for your next campaign.

We researched the best influencer marketing agencies in Austin along with the different services they offer. If you’re looking for the perfect influencer marketing agency in Austin, it’s definitely going to be on this list.

Why Choose an Influencer Marketing Agency in Austin, Texas?

Austin, Texas, has emerged as a hotspot for digital marketing and creative industries, making it an excellent choice for businesses seeking influencer marketing expertise. But do you need an influencer agency specifically in Austin? Here are a few key reasons why choosing an agency in Austin can be beneficial for your next social media campaign.

Thriving Creative and Tech Scene
Austin is home to a flourishing creative and tech ecosystem, with major events like South by Southwest (SXSW) attracting influencers, marketers, and digital innovators from around the world. This environment fosters cutting-edge marketing strategies, which allows agencies in the city to stay ahead of trends.

Access to a Diverse Influencer Network
Austin is known for a rich mix of influencers across various industries, including tech, music, fitness, food, and lifestyle. Whether a brand is targeting a niche local audience or aiming for national reach, Austin-based agencies have direct connections to influencers who align with different demographics and brand identities.

Cost-Effective Compared to Major Markets
While cities like New York and Los Angeles are known for influencer marketing, Austin agencies can provide high-quality services at a more affordable rate. The cost of doing business in Austin is lower than in these larger metros (although it is rising), meaning brands can often achieve a higher return on investment with local agencies. 

Strong Startup and Entrepreneurial Community
Austin is a hub for startups and innovative brands, creating a strong demand for influencer marketing to drive brand awareness and customer engagement. Influencer marketing agencies in Austin have extensive experience working with fast-growing companies and startups. This means they understand the needs of emerging brands looking for strategic, impactful campaigns that deliver results fast.

Local Market Expertise with National Reach
An Austin-based agency offers in-depth knowledge of the local market, consumer behavior, and cultural trends, making them ideal for brands targeting Texas-based audiences. At the same time, many Austin agencies have national and even global connections, allowing them to scale campaigns when needed.

Tips and Strategies for Choosing the Best Influencer Marketing Agency

A list of the best social media agencies in Austin is great, but you’ll still need to narrow down your choices. Using the tips below, you can refine your search to find the best partnership.

Expertise in Your Industry
Not all agencies specialize in the same industries. Look for an agency that has experience working with brands in your sector, whether it’s fashion, tech, beauty, fitness, or another niche. Check their past campaigns to see if they’ve successfully executed influencer marketing strategies relevant to your business. Beyond just industry, the type of business you operate is also important. A D2C brand will need different marketing than a B2B brand.

Influencer Network and Relationships
A strong agency should have established relationships with influencers across different platforms, from Instagram and TikTok to YouTube and LinkedIn. Ask about the agency’s influencer selection process and whether they have access to micro-, macro-, and celebrity influencers that fit your brand’s audience.

Campaign Strategy and Creativity
The best agencies go beyond basic influencer partnerships by developing creative, results-driven strategies. Review their case studies and past campaigns to see how they approach content creation, storytelling, and engagement. A good agency should tailor its approach to your brand’s unique voice and objectives so the campaign tells a story.

Performance Tracking and Analytics
Influencer marketing should be data-driven. Ask potential agencies how they measure success—do they track engagement rates, conversions, brand awareness, or ROI? A top-tier agency should provide transparent reporting with real-time insights into campaign performance.

Flexibility and Customization
Every brand has different needs, so the best agency will offer customized solutions rather than a one-size-fits-all approach. Whether you need a one-time campaign or a long-term influencer partnership, make sure the agency can adapt to your goals and budget.

Reputation and Client Testimonials
Research reviews, testimonials, and case studies from previous clients. Look for an agency with a strong reputation and positive feedback on its ability to execute successful campaigns and maintain good relationships with both brands and influencers.

Pricing and Budget Transparency
Be upfront about your budget and ensure the agency provides clear pricing structures. Most influencer marketing agencies in Austin will have minimums you’ll have to meet. The minimum campaign spend can vary, so ask up front.

The Best Influencer Marketing Agencies In Austin (2025)

Now it’s time to get on with our list. We list our top agencies along with the specific services they offer clients.

1. HireInfluence

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HireInfluence, an award-winning influencer marketing agency, was founded in 2011 by Jason Pampell. Initially headquartered in Houston, Texas, the agency has expanded its presence with offices in Austin, Los Angeles, and New York City. Since its inception, HireInfluence has been dedicated to connecting brands with validated social influencers, offering comprehensive influencer and word-of-mouth marketing solutions.

HireInfluence has stayed loyal to its Austin roots and is considered the premier influencer marketing agency in the city.

HireInfluence Overview and Client Collaborations

HireInfluence distinguishes itself through its personalized, full-service approach to influencer marketing. The agency excels in crafting tailored campaigns that align with each client’s unique objectives and key performance indicators. By engaging in strategic curation—from influencer selection to story development—HireInfluence ensures that every campaign resonates authentically with the target audience.

The agency has partnered with a diverse array of top brands across various industries. Notable collaborations include:

  • MTV: To promote the new Capsule Collection, MTV launched the #MyMTVStyle campaign, focusing on Gen Z influencers on TikTok. This initiative achieved 16.1 million impressions and 217,000 engagements.
  • Southwest Airlines: In anticipation of its inaugural flights to Hawaii, Southwest Airlines initiated the #SouthwestSaysAloha campaign. By partnering with travel influencers showcasing Hawaii’s allure, the campaign garnered 56 million impressions and 3 million engagements.
  • KISS Products: In the #ReadyToimPRESS campaign, HireInfluence highlighted the launch of the imPRESS Premium Collection Press-On Nails. By partnering with fashion influencers during New York Fashion Week 2023, the agency showcased the product’s quality and convenience, resulting in over 15.4 million impressions and a reach of 9.8 million individuals.
  • Ricola: The #VoicesThatThrive campaign featured professionals from various fields, such as coaches, doctors, actors, and singers, highlighting how Ricola products support their daily routines. The campaign resulted in 9.4 million impressions and 3.9 million video views.

Industry Recognition and Awards

HireInfluence’s innovative strategies and exceptional campaign execution have garnered significant industry recognition.

  • 2024 MUSE Creative Awards: Named Marketing Agency of the Year, acknowledging the agency’s comprehensive 360-degree marketing capabilities and dedication to creating tailored, award-winning campaigns.
  • 2024 Netty Awards: Honored for Best Digital Marketing Campaign, reflecting the agency’s commitment to innovative and inclusive influencer marketing.
  • 2024 NYX Awards: Recognized for Best Influencer Marketing Campaign, highlighting the agency’s excellence in designing impactful influencer strategies.

Services Offered by HireInfluence

HireInfluence provides a comprehensive suite of services designed to meet diverse marketing needs:

  • Full-Service Influencer and UGC Campaigns: Developing and managing end-to-end influencer and user-generated content campaigns that align with brand objectives.
  • Social Experiential Ideation and Fulfillment: Creating and executing immersive social experiences that engage audiences and enhance brand presence.
  • Creative Talent Sourcing and Placement: Identifying and securing the right influencers and creators to authentically represent the brand.
  • On-Site Brand Promotion and Events: Organizing and managing live events and promotions to create direct consumer engagement.
  • Paid Media Management Solutions: Strategizing and overseeing paid media campaigns to maximize return on investment.
  • Content, Design, Editing, and Production: Offering comprehensive creative services, including content creation, design, editing, and production, to ensure cohesive and compelling brand narratives.
  • Performance Measurement and Analytics: Providing in-depth analysis and reporting to track campaign success and inform future strategies.

Overall, HireInfluence takes the top spot on our list of best influencer marketing agencies in Austin. With a long history in the city and an impressive client list, HireInfluence has proven itself as a leader in the industry.

2. Markerly

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Founded in 2012, Markerly is an influencer marketing agency based in Austin, Texas. The agency specializes in creating and managing influencer campaigns that connect brands with authentic voices across various social media platforms.

Markerly Overview

Markerly emphasizes authenticity and relevance in its influencer partnerships, ensuring that collaborations resonate genuinely with target audiences. The agency manages the entire campaign process, from strategy development to execution and reporting, aiming to deliver measurable results for brands. Over the years, Markerly has collaborated with notable clients, including CamelBak, Kraft, and Live Nation. Their approach integrates data-driven insights with creative strategies to craft campaigns that align with brand objectives and audience interests.

Services Offered

  • Influencer Identification and Vetting: Utilizing a technology-driven platform, Markerly identifies and evaluates influencers to ensure alignment with brand values and target demographics.
  • Campaign Strategy and Development: Crafting tailored influencer marketing strategies that meet specific brand goals and resonate with the intended audience.
  • Content Creation and Approval: Collaborating with influencers to produce authentic content that reflects the brand’s message, followed by a thorough approval process.
  • Campaign Management: Overseeing all aspects of the campaign, including negotiations, contracts, and logistics, to ensure seamless execution.
  • Performance Tracking and Reporting: Monitoring campaign metrics and providing detailed reports to assess effectiveness and inform future strategies.
  • Influencer Network Development: Assisting brands in building and managing their own networks of influencers for sustained engagement and long-term partnerships.

3. Pitschy

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Established in 2016, Pitschy is a full-service digital marketing and branding agency with a strong presence in Austin, Texas. The agency focuses on enhancing brand visibility and engagement through tailored influencer marketing strategies.

Pitschy Overview

Pitschy specializes in influencer marketing campaigns targeting younger demographics, particularly children and Gen Z audiences. Their systematic approach involves identifying suitable influencers across platforms such as Instagram, TikTok, and YouTube, followed by managing collaborations from negotiation to creative direction. Pitschy has collaborated with brands like Smashburger, Caveman Chefs, and Crocs, aiming to boost brand awareness and social media growth.

Services Offered

  • Influencer Marketing: Connecting brands with influencers to promote products or services, focusing on authentic engagement with target audiences.
  • Social Media Marketing: Developing strategies to enhance brand presence across various social media platforms, aiming to increase reach and engagement.
  • Content Marketing: Creating and distributing valuable content to attract and retain a clearly defined audience, driving profitable customer actions.
  • Branding: Establishing a distinct brand identity through logo design, messaging, and visual elements.
  • Website Design: Designing and developing user-friendly websites that align with brand aesthetics and provide a seamless user experience.
  • Search Engine Optimization (SEO): Optimizing website content to improve search engine rankings and increase organic traffic.
  • Pay-Per-Click (PPC) Marketing: Managing paid advertising campaigns to drive targeted traffic and achieve specific marketing objectives.

4. TOP Agency

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Founded in 2014, TOP Agency is a comprehensive marketing firm headquartered in Austin, Texas. The agency offers a wide array of services, including influencer marketing, to help brands enhance their reach on social media.

TOP Agency Overview

TOP Agency adopts a data-driven approach to influencer marketing, focusing on mid-tier influencers across platforms such as YouTube, Instagram, and TikTok. By identifying influencers who consistently produce viral content, the agency aims to maximize reach and engagement for their clients. TOP Agency manages the entire campaign lifecycle, from strategy development to execution and performance analysis, ensuring that collaborations align with brand objectives and resonate with target audiences. Their client portfolio includes collaborations with both Fortune-class companies and startups across diverse industries.

Services Offered

  • Influencer Identification and Outreach: Leveraging advanced analytics to pinpoint mid-tier influencers whose content aligns with brand values and objectives.
  • Campaign Strategy Development: Designing tailored influencer marketing strategies that focus on authentic engagement and measurable outcomes.
  • Content Creation and Collaboration: Working closely with influencers to produce compelling content that resonates with the target audience and promotes brand messaging effectively.
  • Campaign Management: Overseeing all aspects of influencer partnerships, including negotiations, contracts, and content approvals, to ensure seamless execution.
  • Performance Analytics and Reporting: Monitoring key metrics to assess campaign effectiveness and providing detailed reports to inform future marketing strategies.
  • Compliance and Legal Guidance: Ensuring all influencer collaborations adhere to legal standards and industry regulations, safeguarding brand integrity.

5. Resplendent

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Founded in 2012, Resplendent is a creative marketing agency headquartered in Austin, Texas, with an additional office in Richmond, Virginia. The agency specializes in public relations and social media services, primarily catering to the hospitality and lifestyle industries.

Resplendent Overview

Resplendent adopts a story-based approach to influencer marketing. They also put a real focus on authentic expression and originality to effectively communicate clients’ visions. Their team collaborates closely with a select group of clients, guiding them through the evolving digital marketing landscape. Resplendent’s portfolio includes work with brands such as Lakeway Resort & Spa, Whiskey Cake, and Colton House Hotel, reflecting their expertise in the hospitality sector.

Services Offered

  • Public Relations: Developing and executing media relations strategies to enhance brand visibility and manage public perception.
  • Social Media Management: Creating and curating content across various social media platforms to engage audiences and foster community growth.
  • Influencer Partnerships: Identifying and collaborating with influencers to expand brand reach and connect with target demographics authentically.
  • Event Planning: Organizing and managing events that align with brand objectives, enhancing audience engagement and experiential marketing efforts.
  • Crisis Management: Providing strategic guidance and communication plans to navigate and mitigate potential public relations crises.
  • Content Creation: Producing compelling visual and written content that reflects brand identity and resonates with the target audience.
  • Brand Strategy Development: Crafting comprehensive brand strategies that define messaging, positioning, and market differentiation.
  • Analytics and Insights: Utilizing data analytics to measure campaign performance and inform strategic decision-making.

6. Influicity

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Influicity is a marketing agency specializing in building customer communities through various digital channels. Founded nearly a decade ago, Influicity has been capturing significant online attention for its clients. The agency operates across multiple locations, including Austin, Texas.

Influicity Overview

Since its inception, Influicity has focused on leveraging modern marketing tools to transform customers into enthusiastic advocates for brands. The agency’s approach integrates influencers, podcasts, social media, email, SEO, and more to build loyal customer communities. With a data-driven methodology, Influicity ensures that every campaign is backed by precise audience targeting and measurable results. Their client portfolio includes brands such as BMO and Tilley, reflecting a track record of delivering value and maintaining long-term partnerships.

Services Offered

  • Influencer Marketing: Collaborating with mega and micro-influencers to create authentic content that resonates with target audiences.
  • Podcasts: Producing custom podcasts that enhance brand voice and foster thought leadership.
  • Social Media Growth: Developing strategies to increase engagement and followers across platforms like TikTok, YouTube, and Instagram.
  • Content and Creative: Offering services in copywriting, ad creative, email/newsletter campaigns, and video production to craft compelling brand narratives.
  • Paid Media: Managing advertising campaigns across channels such as Meta, Google, YouTube, TikTok, and programmatic platforms to drive targeted traffic and conversions.
  • Training and Education: Providing training sessions on content creation, digital marketing, social media strategies, email marketing, and AI applications to empower clients’ in-house teams.

7. IZEA

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IZEA is a marketing technology company that has been facilitating collaborations between brands and content creators since its establishment in 2006. With a presence in Austin, Texas, IZEA offers a range of services designed to connect marketers with influencers across the top social media platforms.

IZEA Overview

As an early entry in the influencer marketing industry, IZEA launched a unique influencer marketing platform and has since facilitated nearly 4 million transactions between brands and creators. The company’s offerings cater to businesses of all sizes, providing tools and services to manage influencer marketing campaigns effectively. IZEA’s client roster includes leading brands such as Toyota, Acer, and Tecno.

Services Offered

  • The Creator Marketplace: A platform that enables brands to quickly find and hire influencers, streamlining the collaboration process.
  • IZEA Flex: A solution designed to scale influencer marketing efforts, offering tools for campaign management and performance tracking.
  • Full-Service Influencer Marketing: A comprehensive service where IZEA’s team manages all aspects of influencer campaigns, from strategy development to execution.
  • FormAI: A generative AI tool that assists in creating content, including images, videos, and text, enhancing creative capabilities.
  • BrandGraph: A social intelligence platform that provides insights into brand performance and audience engagement across social media channels.

8. Adspace

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Adspace is a full-service strategy, design, and digital marketing agency headquartered in Austin, Texas. The agency is dedicated to helping both emerging and established brands accelerate their growth through data-driven marketing solutions.

Adspace Overview

Adspace offers a comprehensive suite of services designed to enhance brand presence and drive customer engagement. Their approach integrates performance marketing, creative content development, and web design to deliver cohesive and effective marketing strategies. The agency has collaborated with a diverse range of clients, including Black Coffee, Daily Stoic, Inkkas, Loctote, Rip Van, Ana Luisa Jewelry, and Marcus Lemonis, showcasing their versatility across various industries.

Services Offered

  • Marketing Strategy: Developing holistic, data-driven marketing plans tailored to each brand’s unique objectives.
  • Digital Advertising: Creating full-funnel campaign strategies across platforms such as Facebook, Google, TikTok, YouTube, Pinterest, LinkedIn, CTV, Bing, Twitter, and programmatic advertising to maximize return on ad spend (ROAS).
  • Content & Creative: Designing compelling visuals and crafting engaging copy to attract and convert target audiences.
  • Web Design & Development: Building responsive, user-friendly websites that effectively communicate the brand’s value proposition.
  • Influencer Marketing: Identifying and partnering with on-brand influencers to expand reach and build authentic brand ambassadors.
  • Reporting & Analytics: Providing detailed monthly reports with key metrics to track performance and inform future strategies.

9. Studio 3 Marketing

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Studio III Marketing is a full-service creative marketing agency with offices in Los Angeles, Austin, and Florida. The agency is dedicated to elevating clients’ digital presence through comprehensive marketing solutions.

Studio 3 Overview

Studio III Marketing offers a wide range of services designed to enhance brand visibility and engagement. Their approach combines creative design, strategic development, and targeted marketing to deliver cohesive campaigns. The agency’s client portfolio includes diverse industries, such as Dr. Nassif Plastic Surgery, Margarita Factory, MSL Legal, Rithem Life Sciences, Ciaravino Total Beauty, and GT Radial Automotive.

Services Offered

  • Design: Crafting innovative visuals to bring brands’ visions to life.
  • Branding: Developing clear messaging that effectively tells the brand’s story.
  • Development: Creating custom-built, highly functional websites to enhance online presence.
  • Media Production: Producing multimedia assets, including photography and video, to connect with target audiences.
  • Search Engine Optimization (SEO): Implementing strategies to achieve authoritative search rankings and increase visibility.
  • Social Media: Designing campaigns to engage audiences and foster genuine interactions.
  • Digital Advertising: Combining targeted search ads with tailored messaging to boost brand equity.
  • E-Commerce: Developing marketing campaigns aimed at driving sales and promoting customer retention.
  • Email Marketing: Creating targeted email campaigns to maintain audience engagement and drive new leads.
  • Software Development: Building custom tools and solutions to help businesses reach the next level.

10. PR Hacker

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PR Hacker is a data-driven public relations and digital marketing agency with a significant presence in Austin, Texas. The agency specializes in creating newsworthy content and leveraging data analytics to optimize client campaigns. PR Hacker’s Austin office is strategically located on Congress Avenue, near the Texas State Capitol and the vibrant 6th Street area.

PR Hacker Overview

PR Hacker employs a data-centric approach to public relations, utilizing multivariate testing and real-time ROI tracking to ensure effective audience targeting and measurable outcomes. The agency’s services encompass various marketing disciplines, including public relations, social media, influencer marketing, experiential events, video production, and brand strategy. PR Hacker’s client portfolio features a diverse range of industries, from early-stage startups to established Fortune 500 companies.

Services Offered

  • Public Relations & Media Relations: Developing and executing strategies to secure media coverage and manage public perception.
  • Influencer Marketing: Identifying and collaborating with influencers to expand brand reach and credibility.
  • Social Media: Creating and managing content across social platforms to engage audiences and build brand communities.
  • Video Production: Producing compelling video content to convey brand messages effectively.
  • Experiential Events: Designing and executing events that provide immersive brand experiences.
  • Brand Strategy: Crafting comprehensive plans to establish and enhance brand identity and positioning.

11. BubbleUp

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BubbleUp is a full-service digital marketing agency established nearly two decades ago, with offices in The Woodlands, Texas; Nashville, Tennessee; and Hartford, Connecticut. The agency specializes in delivering comprehensive digital solutions to a diverse clientele, including world-class companies and entertainers.

BubbleUp Overview

Since its inception, BubbleUp has been committed to helping clients thrive in the digital landscape. The agency offers a wide range of services, from digital marketing and website development to eCommerce solutions and fan club management. BubbleUp’s team comprises technologists and marketers who collaborate to create innovative strategies tailored to each client’s unique needs. Their portfolio includes collaborations with notable artists and brands, reflecting their versatility and expertise across various industries.

Services Offered

  • Digital Marketing: Implementing strategies such as SEO, SEM, social media marketing, display advertising, influencer partnerships, and email marketing to enhance online presence and engagement.
  • Website Development: Designing and developing responsive, user-friendly websites that effectively communicate the brand’s message and drive conversions.
  • Design and Creative: Providing services including website design, landing page creation, print design, logo development, social media ad design, animated ad creation, short promotional videos, and professional photography to craft compelling visual content.
  • eCommerce and Fulfillment: Developing and managing online stores with integrated fulfillment services to streamline operations and enhance customer experience.
  • Fan Clubs and Membership Communities: Creating and managing fan clubs and membership platforms that engage audiences, generate revenue, and provide direct connections between brands and their fans.
  • System Integration: Offering API integrations, enterprise application development, and CRM solutions to ensure seamless data sharing and operational efficiency.
ABOUT THE AUTHOR

Chris Jacks is an influencer marketing professional with over a decade of experience in the digital marketing sphere. As the Director of Growth Strategy, Chris oversees and drives strategic initiatives to fuel business expansion. With a keen eye for market trends and opportunities, Chris develops comprehensive growth plans and aligns business objectives across cross-functional teams. With a strong focus on crafting impactful, ROI-driven influencer campaigns across multiple sectors, Chris utilizes his expertise to enhance market positioning and maximize results.

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