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The Top Instagram Influencer Marketing Agencies For 2025

Jan 21, 2025 | By Chris Jacks

With two billion active users per month, Instagram is one of the largest social media platforms in the world. Brands wanting to reach those potential 2 billion users are always on the lookout for the best Instagram influencer marketing agency to help them spread brand awareness.

With the right influencer marketing agency, brands can take full advantage of Instagram and achieve an incredible ROI on their marketing budget. But the key is to find the right Instagram influencer marketing agency that matches your goals, brand voice, and budget.

It can be a complex process, so we’ve compiled a list of the top Influencer marketing agencies for 2025. These agencies have shown bona fides when it comes to successful campaigns that reach millions of customers.


We’ll also cover some tips to help you further narrow down your search when partnering with an influencer marketing agency.

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1 HireInfluence

HireInfluence was founded in 2011, making it one of the original and longstanding influencer marketing agencies in the industry. They were one of the first to recognize the shift in marketing power from traditional channels toward social media.

This forward-thinking has continued and HireInfluence is considered one of the premier agencies across the social media space.

With offices in Austin, Texas, Los Angeles, California, and New York, they’ve continued to grow and attract large enterprise clients such as Coca-Cola, Southwest Airlines, OREO, McDonalds, and more.

Despite their large size, they are extremely client-focused and provide highly customized campaigns based on careful research combined with their extensive social media experience.

Specializations

HireInfluence expertly combines creativity, video production, and precise analytics to deliver some of the highest engagement and ROI metrics in the industry.

Due to their long history, they’ve also nurtured impressive relationships with top influencers across different industries and social media platforms. These relationships help them secure the best partnerships for their clients, often securing influencers that other agencies may not be able to.

HireInfluence offers the following influencer marketing services to their clients:

  • Strategy development: Full-service campaign creation from ideation to execution and tracking.
  • Influencer discovery and curation: Finding the perfect influencers for each campaign and ensuring brand/audience alignment.
  • Influencer audience vetting: Deep analytical insights into specific influencers and their audiences for highly targeted campaign results.
  • Influencer negotiations: Using years of experience to conduct professional negotiations so brands can focus on messaging and performance, not contracts.
  • Payment and 1099 services: Full payment support in compliance with all contractual obligations and recordkeeping requirements.
  • Schedule optimization: Select optimized content release schedules to ensure maximum exposure.
  • FTC compliance: Complete regulatory adherence to maintain your brand image and avoid any possible infractions.
  • Paid media support: Extensive paid media experience on social media platforms to create synergy with your influencer campaign.
  • Proprietary analytics: Customized analytics and dashboards for clients to track every aspect of the campaign with complete transparency.
  • UGC activation platform: Activate or extend campaigns instantly from a web-based dashboard to leverage fast-moving trends.

Overall Review

HireInfluence has become the top choice for trendsetting brands that want proven experience combined with extremely customized and client-focused service.

With countless awards, HireInfluence has a proven track record. The case studies available on their website show the pedigree of the brands they work with along with impressive and industry-leading engagement metrics.

For brands who are searching for the best Instagram influencer marketing agency, HireInfluence is the choice in 2025

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2 Jives Media

Jives Media is a full-service digital marketing agency that prides itself on its expertise in helping businesses grow their online presence through Instagram.

Jives Media puts a focus on integrating innovative strategies and data-driven insights. While relatively new, they’ve built a strong reputation in the industry, specifically for Instagram influencer marketing. Their approach emphasizes measurable results and customized campaigns to suit the needs of their clients.

Specializations

Jives Media specializes in Instagram influencer marketing along with other aspects of digital marketing. They leverage relationships with a large network of influencers across various niches.

  • Web Design: Developing sleek, optimized websites that drive business growth.
  • SEO: Enhancing organic website traffic and brand visibility.
  • Google Ads: Implementing targeted advertising campaigns to attract potential clients.
  • Social Media Marketing: Building brand awareness and engaging customers through strategic social media plans.
  • Video Marketing & Production: Creating compelling video content to capture audience attention.

The Jives’ client list ranges from startups to established corporations, particularly those in tech, healthcare, and lifestyle industries.

Overall Review

Jives Media stands out for its ability to blend creative storytelling with data-driven decision-making. The agency pushes an adaptable approach, which ensures campaigns are tailored to individual brand needs instead of just current trends.

Their experience with influencer partnerships and their commitment to delivering measurable results make them a strong contender in the Instagram influencer marketing space. Their full-service offerings allow businesses to streamline their marketing efforts under one roof if needed.

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3 Storm Brain

Storm Brain is a full-service digital marketing agency specializing in online campaigns, brand strategy, web and e-commerce development, and creative marketing strategies.

With offices in San Diego, Los Angeles, and New York, they have established a strong presence in the digital marketing landscape.

Specializations

Storm Brain offers a comprehensive suite of services, including:

  • Digital Marketing Services: eCommerce marketing, Google Ads management, Amazon marketing services, social media management, SEO, social media advertising, online reputation management, and PPC.
  • Web Platforms: User experience design (UI/UX), website development, content strategy, eCommerce web design, mobile responsive design, website maintenance and management, managed website hosting, B2B/corporate/enterprise solutions, and accessibility (ADA) compliance.
  • Brand Strategy: Branding and marketing materials, video production, logo design, brand and lifestyle photography, brand identity, and product photography.

Their client portfolio includes collaborations with notable organizations such as Bank of America, Zillow, UCSD, Tri-City Medical Center, Spy, Quicken Loans, Genomatica, and Citi.

Overall Review

Storm Brain’s expertise lies in its ability to deliver creative and visually compelling campaigns that stand out on Instagram’s competitive landscape. The agency’s dedication to branding ensures cohesive messaging during complex campaigns.

Their strength is their creative approach, which is complemented by strategic influencer partnerships and a knack for audience engagement. Storm Brain is especially well-suited for businesses seeking a fresh approach to Instagram influencer marketing.

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4 Ubiquitous

Ubiquitous is a full-service influencer marketing agency that specializes in creating and executing campaigns across platforms such as TikTok, Instagram, and YouTube. With a network of over 5,000 creators, they aim to help high-growth companies deploy engaging campaigns at scale.

Specializations

Ubiquitous focuses on Instagram influencer marketing, offering services that include campaign strategy, execution, and performance monitoring. Their expertise lies in leveraging their extensive creator network to deliver compelling, data-driven campaigns tailored to their clients’ objectives. Notable clients include Disney, Lyft, Netflix, American Eagle, Amazon, Adobe, Target, and others.

Overall Review

Past clients have praised Ubiquitous for its professionalism, effective communication, and ability to deliver successful influencer marketing strategies that increase brand awareness and engagement. 

They do have particular experience with Instagram but also create campaigns for all major social media platforms as well as web-specific video campaigns.

Ubiquitous is recognized for its comprehensive approach to influencer marketing, combining a vast network of creators with data-driven strategies to deliver impactful campaigns for its clients.

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5 Viral Nation

Viral Nation is a leader in social media innovation, offering a comprehensive suite of services that integrate marketing expertise, proprietary technology, and creator representation. Their social-first approach is designed to drive brand transformation and works well on Instagram.

Specializations:

  • Influencer Marketing: Leveraging a vast network of verified creators to maximize impact and ROI through targeted campaigns.
  • Performance Marketing: Implementing data-driven strategies to enhance brand performance across digital platforms.
  • Social Content Studio: Producing high-volume, culturally relevant content tailored for various social media platforms.
  • Social-Experiential Marketing: Bridging online and offline experiences to enhance brand presence and engagement.
  • Community Management: Developing audience-centric strategies to build brand loyalty and drive social commerce.
  • Business Intelligence: Providing in-depth analysis to understand campaign performance and attribution.

Their client roster includes prominent brands such as Chegg, Meta Quest, Uber, and Urban Outfitters, showing their ability to deliver Instagram marketing solutions across diverse industries.

Overall Review

Viral Nation’s strengths lie in its integrated approach, combining marketing services with proprietary AI-powered technology to ensure brand safety and optimal creator partnerships. Their comprehensive service offerings and global reach position them as a solid player in the Instagram influencer marketing space.

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6 The Goat Agency

The Goat Agency is a global, award-winning influencer marketing agency founded in 2015. With social media experts operating across several countries, they specialize in delivering data-driven, social-first marketing strategies that drive awareness, engagement, conversions, and brand loyalty.

Specializations

  • Influencer Marketing: Developing end-to-end campaigns that leverage a network of over 100,000 influencers across platforms such as Instagram, TikTok, Twitch, YouTube, and Facebook.
  • Social Media Strategy: Crafting long-term, social-first marketing strategies tailored to client objectives.
  • Paid Media: Implementing targeted paid media campaigns to amplify reach and engagement.
  • Content Production: Creating culturally relevant content optimized for various social media platforms.

Their client portfolio includes collaborations with leading brands such as Dell, Nivea, Audi, Pernod Ricard, The Body Shop, and Mars, among others.

Overall Review

The Goat Agency’s strengths lie in its data-driven approach, global reach, and deep understanding of social media platforms and influencer communities. Their ability to guarantee deliverables upfront provides clients with clear expectations and measurable outcomes. By integrating creative strategies with comprehensive data analysis, they help connect brands with target audiences, driving meaningful engagement and conversions.

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7 Moburst

Moburst is a full-service, global digital marketing agency specializing in mobile-first strategies. Headquartered in Florida, they offer a comprehensive range of services designed to help companies scale and become category leaders. Their expertise spans creative and content development, media buying, organic growth, and product development.

Specializations

  • Marketing Strategy: Crafting tailored mobile, digital, social, and product strategies to meet client objectives.
  • Organic Awareness: Enhancing visibility through SEO, App Store Optimization (ASO), Conversion Rate Optimization (CRO), and public relations.
  • Creative & Content: Delivering concept and design services, video production, social media management, and user-generated content.
  • Media Buying: Executing targeted campaigns across social platforms, search engines, networks, and real-time bidding platforms.
  • Product & Development: Providing product consulting, UI/UX design, website and app development, and digital transformation services.

Their client portfolio features collaborations with leading brands such as Google, Uber, Samsung, and Pfizer, among other top brands.

Overall Review

Moburst’s strengths lie in its holistic approach to digital marketing, combining creative innovation with data-driven strategies. Their extensive experience across multiple industries enables them to deliver customized solutions that drive growth and enhance brand visibility. By integrating different aspects of digital marketing and social media marketing, Moburst positions itself as a versatile partner capable of adapting to the evolving digital landscape.

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8 InBeat

InBeat is a creative influencer platform specializing in micro-influencer marketing and paid media strategies. They focus on delivering performance-driven campaigns that enhance brand visibility and drive measurable results.

Specializations

  • Influencer Marketing: Leveraging a network of vetted micro-influencers to create authentic and engaging content across platforms like TikTok and Instagram.
  • Paid Media: Implementing data-driven advertising campaigns to amplify content reach and optimize return on investment.
  • Content Creation: Streamlines the production of user-generated content (UGC) that resonates with target audiences and enhances brand storytelling.

Their client portfolio includes collaborations with brands such as New Balance, Bumble, and Prose, which have used the platform in the past to find influencers.

Overall Review

InBeat’s strengths lie in its data-driven approach and emphasis on micro-influencer partnerships, enabling them to help brands craft personalized campaigns that drive engagement and conversions. Their integration of paid media strategies further amplifies campaign effectiveness, providing clients with scalable solutions tailored to their specific goals.

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9 Sociallyin

Sociallyin is a dedicated social media marketing agency based in Atlanta, Georgia, with over a decade of experience in the industry. They focus exclusively on social media services, aiming to help brands establish and enhance their online presence through innovative and data-driven strategies.

Specializations

  • Social Media Strategy: Developing tailored strategies to define and amplify a brand’s voice across various platforms.
  • Content Production: Creating engaging and culturally relevant content to captivate target audiences.
  • Community Management & Listening: Managing online communities and monitoring brand mentions to foster engagement and address customer feedback.
  • Paid Social Advertising: Executing targeted advertising campaigns to maximize reach and return on investment.
  • Influencer Marketing: Collaborating with influencers to expand brand awareness and credibility.
  • Social Selling: Implementing strategies to drive sales through social media channels.

Their client roster includes prominent brands such as Dick’s Sporting Goods, TGI Fridays, Samsung, and Lumenis, showcasing their ability to deliver successful campaigns across various industries.

Overall Review

Sociallyin’s strengths lie in its exclusive focus on social media, allowing it to stay ahead of industry trends and adapt strategies accordingly. Their data-driven approach ensures that campaigns are tailored to meet specific client objectives. By offering a full spectrum of social media services, Sociallyin positions itself as a solid partner for brands seeking to enhance their online presence and engagement.

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10 LYFE Marketing

LYFE Marketing is an award-winning social media management company based in Atlanta, Georgia. Since its founding in 2011, the agency has managed over 2,000 social media marketing campaigns. The agency focuses on helping small businesses grow through effective online marketing strategies.

Specializations

  • Social Media Marketing Services: Managing social media networks such as Facebook, Instagram, Twitter, LinkedIn, and Pinterest to enhance brand presence and engagement.
  • Social Media Advertising Services: Creating targeted social media ad campaigns to increase reach and drive conversions.
  • PPC Management Services: Implementing pay-per-click campaigns to generate immediate traffic from search engines like Google and Bing.
  • Email Marketing Services: Developing email campaigns to nurture leads and maintain customer engagement.
  • Short Video Management Services: Producing and managing short-form video content to captivate audiences on platforms like TikTok and Instagram.

Their client portfolio includes collaborations with various businesses, notably in sectors such as real estate and e-commerce. Helping brands to leverage Instagram in industries not commonly thought to benefit from Instagram-focused campaigns.

Overall Review

LYFE Marketing’s strengths lie in its exclusive focus on social media marketing, which leverages Instagram and other short-form platforms to the fullest.

Their focus and experience through thousands of campaigns allow them to achieve strong results on the first campaign. By offering a full spectrum of social media services, LYFE Marketing is a valuable asset for smaller brands seeking growth.

How To Hire An Instagram Influencer Marketing Agency

It’s not easy to switch agencies, so this is a choice you’re going to want to get right the first time around. Thankfully, most of the top agencies do a fantastic job, so you can’t really make a bad choice here. The real key is to find one that matches your brand goals the most closely when it comes to their past experience and area of expertise.

Below, we’ll go over the key considerations to find the best Instagram influencer marketing agency.

Look At Their Influencer Marketing Case Studies

Case studies are essentially summaries of campaigns that the agency has created in the past. These case studies can provide a great deal of insight into what kind of campaigns the agency specializes in.

Some agencies will say they work with all types of brands and different industries. However, if their case studies all show similar brands and similar industries, that’s likely what they specialize in.

If your brand falls well outside of those areas, the agency may lack the experience to work specifically with your audience and influencers in your niche.

But don’t worry, case studies may sound like something from your college coursework, but these are simple to follow and only contain key elements of the campaign. They make for quick scanning and reading. You can peruse several case studies in just a few minutes.

The agency should have these case studies listed on its website, but you can also ask them for PDF files or other resources if they’re not readily available online.

The best Instagram influencer marketing agencies will have no reservations when it comes to providing you with case studies of their campaigns. They should be proud of their work and will be happy to share these materials with you.

As an example, HireInfluence publishes many of its influencer marketing case studies on its website. You can view several of their Instagram influencer marketing campaigns and see the extensive experience they have in the industry.

Check That The Agency Fits Your Budget

Something that newer brands may not be aware of is that influencer marketing agencies often have minimums. These minimums are the lowest amount that a brand is looking to invest in the entire campaign.

The reason for the minimum is due to the extensive research and resources that an influencer marketing agency puts into the campaign strategy. So they need to ensure they will be able to recover those costs over the course of the campaign.

Some smaller agencies have minimums as low as $10,000, while other agencies can have minimums of $25,000 or $100,000. Generally, the larger and more prominent the agency, the higher the minimum.

These minimums aren’t because the agency doesn’t want to work with smaller brands, it’s just that they have higher costs.

So when searching for an agency, look at the type of clients they deal with and make sure to ask about any minimums early in the process. You don’t want to waste time researching agencies that are outside of your current spending budget.

Is Your Campaign Platform Specific?

Some campaigns are designed specifically for one platform, such as YouTube or TikTok. If you are focusing on one platform, try to choose an agency that specializes in that platform or creates campaigns regularly.

As you know, each platform has its own quirks and culture, and that’s not just for users. When it comes to marketing and demographics, the differences are more complex and this takes experience to understand.

So while social media marketing often gets lumped into one category, each platform requires specialized knowledge to get the highest ROI and ensure your brand message resonates.

In the worst cases, a poorly executed campaign can strike the completely wrong tone and actually harm your overall image. So it’s important to carefully consider the agency’s knowledge and experience.

Other Instagram Marketing Options

Choosing a dedicated Instagram influencer marketing agency is generally going to give brands the best results and the highest ROI possible on their marketing spending.

However, there are other options for launching an influencer marketing campaign on Instagram. Sometimes you just need a small campaign for a special promotion or perhaps your budget doesn’t support the work of an agency.

Whatever the reason, there are a few options available you can consider.

Influencer Marketing Management Platforms

The most common option for brands not using an agency is to use an influencer marketing management platform. These platforms work like a marketplace where brands and influencers can come together and form partnerships.

These platforms have tools for influencer discovery, content management, and even contract disputes in some cases. These platforms can streamline your efforts but they do have a cost.

The platforms generally take a percentage of each deal made on the platform. There is also a monthly fee that can range from a few hundred dollars a month to well over $1,000 per month depending on the platform.

However, it’s generally less expensive than an agency. The major drawback is that you still need the knowledge and expertise to create a successful campaign.

The platforms provide tools for executing a campaign, but there is nothing to ensure the campaign will work or create a return on your investment.

So those with no experience may find themselves losing more money than if they just used an agency in the first place. But if you or your marketing team have experience with social media marketing, a platform can be a viable option.

In-House Influencer Marketing

Some brands handle all of their influencer marketing in-house. This can work for smaller brands or those with dedicated marketing teams. Just keep in mind that most large brands hire influencer marketing agencies instead of handling social media marketing in-house.

Social media marketing is very specific and requires specialized knowledge that’s often much different from traditional channels such as television or print media.

This is why most brands work with a dedicated influencer marketing agency along with other agencies for their more traditional advertising.

Handling this in-house can work well for some brands. This is especially true if you sell in a niche industry where many agencies may not have experience.

It also works if you have a very unique product or service. Sometimes unique products require the founders to tell the story and push the exclusive selling points of the brand. In these cases, handling the marketing in-house can be a wise choice.

Choosing The Best Instagram Influencer Marketing Agency

Our list of the 10 best Instagram influencer marketing agencies is a great place to start your search. Our additional tips should also help you finish your selection or even find an alternative that may work better for your brand.

Whatever your choice is, Instagram influencer marketing provides brands with unique and profitable ways to reach new customers. Don’t miss out on these opportunities to scale and grow your brand in 2025 and beyond.

ABOUT THE AUTHOR

Chris Jacks is an influencer marketing professional with over a decade of experience in the digital marketing sphere. As the Director of Growth Strategy, Chris oversees and drives strategic initiatives to fuel business expansion. With a keen eye for market trends and opportunities, Chris develops comprehensive growth plans and aligns business objectives across cross-functional teams. With a strong focus on crafting impactful, ROI-driven influencer campaigns across multiple sectors, Chris utilizes his expertise to enhance market positioning and maximize results.

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